Shop With Heart 2021
Shop With Heart 2021
During Christmas 2018, Fable Heart launched the initiative "Shop With Heart". Now in it's third year, our festive campaign continues to offer a no-sale promise to all our customers, and a discount only for those on a lower income.
For the last few years, we have adopted the rule of buying one toy and one outfit for each of our daughters for Christmas and Birthdays. And whilst we would love to do that 100% with small businesses, it is a fact of life that the cost of shopping small can often be huge. This is something that plays heavy on my mind. We don't feel that shopping in this way should be reserved for only people who have a big disposable income, and I know that our lovely customers span a beautiful and brilliant breadth of backgrounds, incomes and places. I also know, that I have priced everything we so carefully make as well as I possibly can, whilst also falling in line with UK employment standards and that we carry the cost of choosing to keep our manufacturing within Europe. In short- I wish that shopping with us were easier for everyone, and this comes from a place of us as a family trying to manage what we can afford financially for the year for our own children.
So there are a few things we have come up with as a family, and also with the help of some brilliant customers (thank you Fran!), that we're going to describe here under our heading of Shopping With Heart. This is essentially how we feel about it- that gifting children should be about careful shopping, not a crazy rush for a sale. That shopping with us should be as accessible as it can be. And so that through a slower process, we can get more of our magical products into your homes and into the hands of your precious little ones...
1. Disability, Carers & Job Seekers Discount- We know just how costly shopping with a small business can be, especially for those who already have additional every day costs. If you or your child are in receipt of Disability Allowance, your household claims Carers Allowance or you are claiming Job Seekers Allowance (or your country's equivalent) , we have a discounted rate which we will apply to your order. This is a significant, flat rate discount code. If you would like to avail of this, please email claire@fableheart.com subject line HEART. This is to support all of our customer base and their varying needs, and from a wish to make a thoughtful, well bought shopping experience with us available to more people. We regret at this time we cannot extend this discount to Working Tax Credit or Income Support, but we do hope we can include as many people into the Fable Heart family as possible by offering this discount to the aforementioned benefit recipients.
2. A "No Sale" promise to all our customers.
We have made a commitment to offer zero sales or discounts throughout the Christmas period, so that our customers can shop with the assurance they won't later see something available at a cheaper price. Our only discount code available, is for those in receipt of benefits, as mentioned above.
This is all very much a work in progress for us, and if anyone has any feedback for us that would be very welcome! What we essentially feel is that gifting and shopping should be about something special, and we know that our handmade pieces are a part of something slower, more thoughtful, and sent to you with love. We would like our shopping experience to reflect that for as wide a range of people as possible. We aren't here to encourage over spending, or to undermine the people that have saved and are able to buy what they love with us right away. We value all of our customers equally and thank you for supporting us.
As always we would love to hear from you! A happy and wonderful 2022 to you all, wherever you are.
Claire & family
xxx